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Joico Color Balance Purple Shampoo
4.0Ulta Rating

Joico

Color Balance Purple Shampoo

shampoo

This unique, color-correcting formula preserves cool blondes and silvery grays - banishing unwanted yellow, warm tones while protecting vibrancy. Powerful ingredients strengthen and defend hair against the elements.

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$24.50

Catalog price — Amazon pricing may differ.

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Benefits

  • Instantly neutralizes unwanted yellow and warm tones in blonde hair
  • Long-lasting results through 12 washes
  • Boosts shine and smoothness
  • Over 2X stronger hair*
  • Controls static
  • Gently cleanses hair
  • Neutralizes unwanted yellow and warm tones
  • Boosts shine and controls static

Best For

Hair Types

StraightWavy

Addresses Concerns

MoistureRepairFrizz Control

How To Use

Apply to wet hair. Leave in 3-5 minutes. Rinse. Repeat 2-3 times per week, alternating with regular shampoo. Follow with Color Balance Purple Conditioner for best results.

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