Launch pricing — Journey from $10/mo. See plans →
Brand-agnostic · Trichology-backed

Your hair, one simple ritual.

Our AI analyzes your hair and builds an expert-backed protocol for your type, lifestyle, and budget—ready in minutes with real, buyable product picks.

2-min quizSimple to use100% personalized

No sign-up required to start

1,000+ products in our catalog
10+ hair factors per routine
0 sponsored rankings

One simple ritual, tailored to you

Answer a few questions about your hair, and our AI creates a personalized routine with product recommendations that fit your lifestyle and budget.

Personalized

Tailored to your unique hair type, goals, and budget

Science-backed

Rooted in trichology with ingredient-aware picks

Simple and realistic

Built for your real life, not an influencer routine

Your personalized routine in 3 simple steps

See how our AI takes you from a quick quiz to a routine you can use right away — tailored to your hair type, goals, lifestyle, and budget.

Quick Quiz

Takes 2-3 minutes

Step 01 · 2-3 minutes

Answer a few quick questions

Tell us about your hair type, goals, and lifestyle. No complicated jargon, just simple questions that help us understand your unique hair needs.

Hair type & textureYour goalsLifestyle fit

Routine Snapshot

AM

Cleanse → Condition → Leave-in nourish

PM

Scalp serum → Protective style → Overnight hydrate

Weekly focus

Clarify + mask to reset buildup and boost shine

Step 02 · Instant

AI builds your realistic routine

Our AI builds an AM, PM, and weekly plan that fits your lifestyle and budget. Each step comes with product suggestions and why this will work for your hair, based on your goals.

Hair analysisScience-backed insightsPersonalized tips
Step 03 · Ready to use

Your Routine

AM and PM steps

Product recommendations

Progress tracking

Hydrating ShampooGreat match

AM · Cleanses without stripping

Strengthening MaskGreat match

Weekly · Protein and moisture balance

Follow, tweak, and grow

Use your routine, check in, and tweak. We help you adjust, swap products, and see what's working—with photos and ratings to pick confidently.

Clear stepsProduct matchesRealistic timeline

Not ready to start your quiz?

Explore our free tools

Get AI-powered answers or browse our curated product collection.

Routines for every hair type

Personalized routines built for your specific hair needs.

Common questions

How long does it take?

The quiz takes about 2-3 minutes. Your personalized routine is generated a couple minutes after you finish.

Is it free to start?

Yes. Start free with no credit card and get your routine in minutes.

Can I use what I already own?

Yes. We show where your current products fit and suggest options only if you want to swap or fill a gap. See how in your Cabinet.

Is this only for curly hair?

No. We support straight, wavy, curly, and coily hair across densities, porosities, and scalp needs.

Ready to get started?

Get your personalized routine in just 2 minutes.

No sign-up required to start